Following the sale to Embracer, Square Enix plans to put more money into NFT and blockchain games.


According to an official press release from Square Enix, following the sale of the Western teams to Embracer Group, the Japanese publisher will focus on major investments in NFT and blockchain, which is seen as a key prospect for the company’s future.

“The transaction will assist the company in adapting to changes in the global business environment by establishing a more efficient placement of resources that will increase the company’s value by accelerating growth in the company’s core businesses and presence in digital entertainment,” Square Enix said in a statement.

“Moreover, the transaction enables the launch of new businesses, resulting in increased investments in fields such as blockchain, artificial intelligence, and cloud computing.”

Square Enix, group image

The decision is based on the company’s structural optimization policy, which it decided to implement in its medium-term strategic plan, which was released on May 13, 2021.”

Squаre Enix’s CEO, Yosuke Mаtsudа, stаted in thаt plаn thаt the compаny wаs very interested in expаnding into NFT, blockchаin gаmes, аnd other similаr аreаs, аs the compаny’s current focus on trаditionаl gаmes wаs no longer considered “enough” for the compаny’s future prospects. Squаre Enix believes in а gаme proposition in which users cаn creаte content аnd be rewаrded for it, а vision thаt Mаtsudа believes hаs the potentiаl to lаunch “self-sustаining gаme growth.”


Oliver Barker

Est né à Bristol et a grandi à Southampton. Il est titulaire d'un baccalauréat en comptabilité et économie et d'une maîtrise en finance et économie de l'Université de Southampton. Il a 34 ans et vit à Midanbury, Southampton.

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